MEDIA CAMPAIGNS
The Organizers are planning to maximize event coverage for Middle East Power & Energy Expo through extensive print & online media campaigns covering listings in both print and online directories, print advertising, online advertising, local press conferences and both print and online press releases.
ONLINE PRESENCE
Middle East Power & Energy Expo will be given added value through an online presence with promotions through the official website, digital channels, online communities, email shots and digital advertisements to ensure that audiences have every opportunity to attend the event.
PRESS RELEASES
Ensuring that key journalists are kept fully informed with this year’s content, features and attractions at Middle East Power & Energy Expo and making the news through a locally held press conference and schedule of press releases so as to keep the event in the mind of audiences and increase the show’s visibility and awareness through announcements and updates.
SOCIAL MEDIA
From daily show updates to sponsored posts, Middle East Power & Energy Expo news via social media outlets will reach out to target visitors across all essential channels, reminding them of all that is new and featured at the event this year.
RADIO ADVERTISING
Strategic spots at select local stations will serve as an extra reminder for visitor audiences to get involved with Middle East Power & Energy Expo as the unpatrolled event.
MOBILE MARKETING
Mobile marketing promotions aimed at industrial visitors will spread the word on Middle East Power & Energy Expo keeping audiences up-to-date and fully aware on why the event is the preferred meeting point for the industrial sector.
OUTDOOR PROMOTION
The organizers will also ensure that the Middle East Power & Energy Expo brand receives maximum exposure through outdoor campaigns including billboard displays in prime locations and industrial cities to ensure that visitors get every incentive to attend the event.
TARGETED TRADE INVITATIONS
50,000 targeted invitations will be sent out to trade delegates & related members of the Industrial community prior to the event, ensuring they ‘save the dates’ for Middle East Power & Energy Expo & have adequate time to plan their visit in advance and arrange appointments for important discussions.
